Monday, September 6, 2010

Logo Idea

I've been working on a logo idea for my business forever. Logos are not really my forte, however, I never really wanted someone else to come up with a design for me, and I can't really afford it anyway. Now I think I finally have something that will work.
I wanted the design to be pretty abstract, yet still say something about my approach to my illustration business; artsy yet professional.
I thought it would be interesting to see what others in blogland might think of this design. Is it a "go" or does it still need some work? Maybe there needs to be improvements? If you like, you can check out my online portfolio to see if the design compliments the illustrations as a whole.

9 comments:

Elizabeth said...

I think using the tool you use in art as your logo is a good idea. Maybe you could draw the tool like you draw your art. It might showcase more of your style.

nanke's stuff said...

I really like it. I like the clean lines and that it depicts your primary medium. I think it's pretty classy! nancy

Vicki Holdwick said...

I really like it, too. It is simple and eye catching.

Very elegant!

xoxo

Marsha Baker said...

I like where you are going, but the way the two connect stops the eye for seeing what these two objects really are. I think for the non artist its going to take them an extra second or two to realize that these are pens. What about using negative space and making the pens and wording white with a black background? I think might support the fine art and illustration. Just thinking out loud. You're on the right path.

Janene said...

I like the logo a lot and immediately knew what the tools were (but then I have used them myself). One thing I noticed is that my eye follows the pens off of the page to the left, rather than having the logo lead my eye to your name. Maybe some rearranging?

Sandra said...

Although the pens are the tools of the trade, I also expected to see your art. Rearranging what you have would keep the eye on your card.

David R. Vallejo said...

Thank you all for your comments and opinions. It really means a lot to me.
Elizabeth - I like your idea of drawing the tool like I draw my art. I have actually tried it a number of different ways, but it is difficult to get pen hatching to traslate into a logo that needs to be printed on a variety of products. I'm still considering it.
Marsha - Excellent idea for changing up the neg space. I am actually trying to steer away from using words in the logo; I want it to stand on its own.
Janene - I think I might try your suggestion with rearranging. I wasn't really thinking where the pen was pointing, and was thinking more about how the elements frame the text.

raena said...

I don't think the logo is very representative of your artwork. To me, it seems more like a clip art. I like the idea of using your tools as the subject, but maybe if you did it in oil or acrylic or even ink/watercolor, it would have more punch? (They could still be monochrome, if your limiting your palette.) I'd also work a little with the layout. I'm not a graphic designer at all, but the line it creates in the middle, cutting the card in half, bothers me. Have you thought of turning the card 90 degrees and working with that format? Just some thoughts.

Alex said...

I like it, it's simple and yet it says a lot =)